• Event takeaway / Collateral
  • Niche publication ad / Print

Alvernon Optical

One of Tucson's biggest independent optical businesses. When they asked us for help promoting their line of sport-specific prescription eyeware, we suggested a niche approach beginning with cyclists. We purchased sponsorship packages at large local cycling events and employed targeted Facebook ads, resulting in a marked increase in sales. Next up: prescription scuba masks.

Collateral

  • Event takeaway

Print

  • Niche publication ad
Beauty = Fashion = Price = Coffee